COURSE NAME: Hospitality and Tourism

SCHOOL DISTRICT: South Glens Falls

INSTRUCTOR: James Woodard

Half Year


Enrollment Cap: No more than 8 students total at receive sites

COURSE PREREQUISITES: None

BRIEF COURSE DESCRIPTION / OUTLINE: The course introduces the students to the field of marketing as it
relates to the hospitality and tourism industry. Topics include: Marketing Basics- Product development,
pricing, product placement and promotion/advertising, Restaurant Management, Business of Travel and
Tourism, Careers in Hospitality and Tourism, Travel- Hotel/resort design and development, and Legal aspects
of marketing in the hospitality and tourism industry.

OTHER NOTES / MISCELLANEOUS:

3/25/14